If you’re an organization working in the field of international development, you already know just how important it is to have an efficient lead management process in place. After all, without a system of acquiring, nurturing, and following up on leads, it is extremely difficult to successfully implement sustainable development projects and/or find partners to help you implement these.
But what, exactly, is the best way to use your organization’s valuable time and resources in order to get the most out of your leads? And how can you stay abreast of your ongoing and previous efforts to build long-term relationships with clients, partners, and donors? Or is there a way to automate the process and also use analytics to give your organization a competitive boost?
Thankfully, BidNexus the cloud-based app, was designed exactly for organizations working in the international development sector, just like yours. BidNexus makes the entire lead management, lead capture, lead scoring, and data-driven process incredibly easy, and everything is organized in one central location, making it a snap to get a comprehensive overview on exactly where your organization stands, what it has learned from the past, and where it aims to go in the future as it works to make this planet a better place for us all.
Understanding lead management
Simply put, BidNexus makes lead management easy. If you see a tender or an available project on DevelopmentAid, the world’s leading trusted source for international aid data, it just takes one click to add it to the “Leads” tab of the BidNexus app. Or, if you find information via another source, including third-party CRM systems, importing the data is also simple and easy to do.
With importing leads on potential projects and collaborators such a breeze, the BidNexus app ensures that your organization will always have a pipeline of opportunities. The app also allows you to easily keep track of all the companies and individuals you have worked with before, are considering or would like to work with, and it’s all grouped together in a single tab. Finding information about past or ongoing leads is also easy thanks to BidNexus’s advanced search function, so you’ll never struggle to locate that all-important information about your ongoing and past leads.
BidNexus also comes with a number of powerful tools that make lead nurturing a lot easier as well, including grouping all communications in one centralized location, and an automated way to schedule talks and messages while being mindful of the vast diversity of cultures, customs, and time zones, an essential in the world of international development.
International development projects can sometimes be quite lengthy and consist of complex decision-making processes involving many different stakeholders, so it can be easy to lose forward momentum and engagement. Thankfully, BidNexus’s intuitively designed app lets you see exactly where you stand with your leads, allowing you stay abreast of your ongoing relationships with donors and partners.
Automated lead capture
Leads can come in from all kinds of sources, both on the internet and through personal and professional networking, but the last thing your organization needs is for some of that all-important data to get lost in the shuffle.
The good news is that BidNexus is a cloud-based app that makes importing leads, including all of its attendant data, as easy as clicking a single mouse button. Whether you want to capture information on available tenders, track award statuses, identify potential partners, or do a deep dive on donor organizations, BidNexus offers a simple-to-use interface to import that information, ensuring that you never cross your wires on crucially important details such as project deadlines, email addresses, or phone numbers.
Even better is the fact that BidNexus was built by the developers at DevelopmentAid, the world leader in data on donors, organizations, tenders, and experts working in the field of aid sector. That means that all of the information that is available on DevelopmentAid.org can instantly be imported into your BidNexus app, allowing you to follow-up on and nurture leads with confidence.
BidNexus runs on highly-encrypted servers located in the heart of the European Union and follows all EU standards on data safety and protection, giving your organization the confidence that your data will always be protected and available no matter where you go or what device you use to log in.
Lead scoring and prioritization
Once you’ve identified some promising projects that are a good fit for your organization’s needs, capabilities, and values, as well as some potential collaborators, the next step is scoring those leads. After all, not every lead has the same potential to become a fulfilling project implementation, and not every potential partner is going to be the right fit for your team.
Once again, the BidNexus app understands the needs of organizations like yours, which is why the app makes it very simple and intuitive to rank, evaluate, and prioritize your leads so that you can make the most of opportunities when they arise.
A long-shot partnership or a more complex project might need to be moved to the back burner if a tender appears that’s more in line with your organization’s capabilities, and your organization always needs to be ready to move when a good partnership opportunity arises.
Whether your organization is big enough to handle multiple, complex projects at the same time or you are a more nimble outfit, handling just one or two projects sequentially, BidNexus’s lead scoring capabilities will ensure that you always grab the lowest-hanging fruit first when it comes to leads.
Conclusion
In conclusion, the BidNexus app, a highly-secured encrypted web-based app with the highest levels of data privacy and protection, is the easiest-to-use and most powerful tool available for organizations working in the development sector to automate, score, and nurture leads.
If your organization is ready to improve its efficiency and productivity in lead management, try BidNexus today!